Domino's Australia AI Pizza Checker plans met with hostility
Plans to incorporate Do mino's pizza checker in Australia into a company 'scorecard' bonus system for franchises and to identify underperforming stores met with accusations of unnecessary scope creep and employee surveillance . The DOM Pizza Checker is a tool introduced by Domino's Pizza in Australia and New Zealand to check the quality of pizzas using a scanner, artificial intelligence and machine learning. Developed by Israel-based Dragontail Systems, the Pizza Checker takes a picture of the pizza, recognises the type, analyses the distribution of toppings and cheese, and then grades it in line with a 'large databank of awesome pizzas'. The system reputedly increased product quality scores from customers of its Australian and New Zealand stores 15% one month after its introduction. System 🤖 DOM Pizza Checker Documents 📃 Domino's Pizza Checker video Domino's (2019). Investor day presentation (pdf) Operator: Dominos Pizza Developer: Dragontail Systems Country: Australia Sector: Food/food services Purpose: Improve product quality Technology: Computer vision; Machine learning Issue: Dual/multi-use; Employment; Surveillance
- Date it happened
- 2019-10-01
- Organisation involved
- Domino's Pizza
- Product, system or model
- DOM Pizza Checker
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