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AIAAIC-0609

Ningbo real estate companies fined for illegal facial recognition use

A regulator in the city of Ningbo, in China's eastern Zhejiang province, fined three real estate companies for 'illegally acquiring customers’ facial information'. According to the South China Morning Post , t he three firms - China Poly Group , Sunac China Holdings , and Greenland Holdings - were fined Yuan 250,000 (USD 38,500) for violating China's consumer protection law by installing facial recognition devices at sales offices to identify customers, without informing them or obtaining their consent. Per the SCMP, residential projects that don’t sell well in China often offer a discount to property agencies to get more buyers through the door. Capturing visitor’s facial information enables sales offices to determine who was returning with an agent, even if they are wearing a face mask. China’s annual Consumer Protection Gala had earlier singled out international companies, including BMW, Kohler, and MaxMara - for the misuse of facial recognition . System 🤖 Unknown Operator: China Poly Group; Sunac China Holdings; Greenland Holdings Developer: Country: China Sector: Real estate Purpose: Identify customer identity Technology: Facial recognition Issue: Privacy/surveillance; Transparency

Date it happened
2021-04-01
Organisation involved
China Poly Group; Sunac China Holdings; Greenland Holdings
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This incident was imported from AIAAIC and is used under CC BY-SA 4.0. Our additions to it — the structured fields, the translation, the checks against other reports — are published under the same licence.

This is a record of what was reported, not a finding that anyone broke the law. If it names your organisation and you believe it is wrong, the corrections process is free and open to everyone.