AI-generated travel books and reviews flood Amazon
Dozens of AI-generated travel books, accompanied by AI-generated profile pictures and five-star reviews, were discovered to have been listed on Amazon. The New York Times revealed that Amazon was awash with sham books written by 'acclaimed' travel writers written in a monotonous, formulaic style commonly associated with ChatGPT and other generative AI systems. Illustrated with generic license-free images, the books tended to be priced lower than better-known, more reputable guidebooks and were often accompanied by sham reviews. The books prompted complaints from buyers and raised questions about the retailer's ability to police its content in the face of a deluge of AI-generated books, many of poor quality and dubious provenance. The company responded to the NYT 's findings by saying 'We have clear content guidelines governing which books can be listed for sale and promptly investigate any book when a concern is raised.' System 🤖 ChatGPT Operator: Amazon Developer: OpenAI Country: USA Sector: Media/entertainment/sports/arts Purpose: Generate text Technology: Chatbot; NLP/text analysis; Neural network; Deep learning; Machine learning Issue: S ecurity Transparency: Governance; Marketing
- Date it happened
- 2023-09-01
- Organisation involved
- Amazon
This incident was imported from AIAAIC and is used under CC BY-SA 4.0. Our additions to it — the structured fields, the translation, the checks against other reports — are published under the same licence.
This is a record of what was reported, not a finding that anyone broke the law. If it names your organisation and you believe it is wrong, the corrections process is free and open to everyone.