Uber caps surge pricing at 2.8x during New York blizzard
During a major snowstorm in New York City in January 2015, Uber capped its surge pricing at 2.8 times the normal fare after facing criticism for price gouging during Hurricane Sandy. The company announced the cap in an email to users and said it would donate proceeds to the American Red Cross. The policy was in line with an agreement with the New York Attorney General to prevent massive price surges during emergencies.
- Date it happened
- 2015-01-26
- Organisation involved
- Uber
- Product, system or model
- Uber surge pricing
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