WF-3281BZ
Facebook's ad system erroneously blocks business owner's photos including a cow in a field
Mike Hall, owner of a small digital photo gallery, had images of wildlife, landscapes and buildings blocked by Facebook's ad system for supposedly containing 'overtly sexual' content, including a photo of a cow. Hall appealed but received no response until the BBC contacted Facebook, after which the ads were reinstated and Facebook apologised, citing a technical error.
- Date it happened
- 2021-02-01
- Organisation involved
- Product, system or model
- Facebook Ads
Where this came from
Attribution
This incident was imported from bbc.co.uk. Our additions to it — the structured fields, the translation, the checks against other reports — are published under the same licence.
This is a record of what was reported, not a finding that anyone broke the law. If it names your organisation and you believe it is wrong, the corrections process is free and open to everyone.