Purported Philip Morris-Backed AI Tool Reportedly Generated Responses Opposing Stricter EU Tobacco Rules
Philip Morris International reportedly promoted a "Your Voice Your Choice" tool that allegedly generated first-person responses for an EU call for evidence on tobacco regulation. Investigators reportedly linked hundreds of submissions to the tool and found that it allegedly largely steered users toward arguments against stricter rules, sometimes by purportedly adding points they had not selected.
- Date it happened
- 2026-05-19
- Organisation involved
- Philip Morris International, Tobacco companies, Information manipulation actors
- Product, system or model
- Your Voice Your Choice, AI-assisted public consultation response generators, Large language models
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