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WF-5P879L

Purported Deepfake Video Allegedly Shows Conservative MP George Freeman Leaving Party for Reform UK

A purported AI-generated deepfake video circulated online falsely depicting UK Conservative MP George Freeman announcing his defection to the Reform UK party. The fabricated clip, which mimicked Freeman’s likeness and voice without his knowledge or consent, included statements critical of the Conservatives and was widely shared on social media. Freeman denounced the video as disinformation, reported it to police, and warned that such synthetic media pose serious risks to democratic processes.

Date it happened
2025-10-18
Organisation involved
Unknown actor impersonating George Freeman
Product, system or model
Facebook, Social media, Deepfake technology, Synthetic audio generation technology
Where this came from
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Attribution

This incident was imported from AI Incident Database and is used under CC BY-SA 4.0. Our additions to it — the structured fields, the translation, the checks against other reports — are published under the same licence.

This is a record of what was reported, not a finding that anyone broke the law. If it names your organisation and you believe it is wrong, the corrections process is free and open to everyone.