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KFC Sent Insensitive Kristallnacht Promotion via Holiday Detection System
KFC cited an error in an automated holiday detection system which identified the anniversary of Kristallnacht and prompted an insensitive push notification promoting its chicken.
- Date it happened
- 2022-11-09
- Organisation involved
- KFC
- Product, system or model
- KFC's automated messaging system is designed to detect holidays and other days of significance and write relevant marketing messages. Messages created by the system are supposed to be checked by a hum
Where this came from
Attribution
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