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WF-AQ6LWC

Attackers Reportedly Deployed Simulated AI Support Chatbot to Trick Instagram Business Users into Adding Malicious 2FA Login

A phishing campaign has reportedly been impersonating Meta support using a fake chatbot interface to hijack Instagram Business accounts. Victims received emails claiming ad violations and were directed to a fraudulent site mimicking Meta's support. There, a simulated chatbot instructed users to add the attacker’s Authenticator app as a secure login method, enabling account takeover. It remains unclear whether the chatbot used AI or was human-operated via a bot-like interface. See editor's note.

Date it happened
2025-03-12
Organisation involved
Scammers impersonating Meta support, Phishers, Scammers
Product, system or model
Instagram, Chatbots
Where this came from
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Attribution

This incident was imported from AI Incident Database and is used under CC BY-SA 4.0. Our additions to it — the structured fields, the translation, the checks against other reports — are published under the same licence.

This is a record of what was reported, not a finding that anyone broke the law. If it names your organisation and you believe it is wrong, the corrections process is free and open to everyone.