WF-L3V9H0
Google Gemini generated false cheese statistic in Super Bowl ad
In a Google Super Bowl ad, the Gemini AI system displayed a false statistic claiming that Gouda accounts for 50 to 60 percent of the world's cheese consumption. Nate Hake pointed out the error on X, and Google executive Jerry Dischler responded that it was not a hallucination and that users could check references. Google later removed the statistic from the video on YouTube.
- Date it happened
- 2025-01-31
- Organisation involved
- Product, system or model
- Gemini
Where this came from
Attribution
This incident was imported from x.com. Our additions to it — the structured fields, the translation, the checks against other reports — are published under the same licence.
This is a record of what was reported, not a finding that anyone broke the law. If it names your organisation and you believe it is wrong, the corrections process is free and open to everyone.