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CNET used AI to generate SEO articles

CNET, a technology news site, used an AI system to generate articles for search engine optimization. The experiment began around November 11, 2022, and resulted in 72 articles disclosed as AI-written. Google reportedly rewarded these pages with search traffic.

Date it happened
2022-11-11
Organisation involved
CNET
Where this came from
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Attribution

This incident was imported from twitter.com. Our additions to it — the structured fields, the translation, the checks against other reports — are published under the same licence.

This is a record of what was reported, not a finding that anyone broke the law. If it names your organisation and you believe it is wrong, the corrections process is free and open to everyone.