Apartment Owner and Manager UDR Allegedly Used RealPage Algorithms to Set San Diego Rents in Keller v. UDR, Inc.
In Keller v. UDR, Inc., plaintiff Jacob Keller alleged that UDR used RealPage pricing tools to set rents or occupancy levels at its San Diego properties after a city prohibition took effect on June 21, 2025. The complaint claims the tools relied on nonpublic competitor data and contributed to inflated rents for UDR tenants. UDR, a large publicly traded apartment owner and operator, had previously acknowledged using YieldStar in decisions concerning certain multifamily units.
- Date it happened
- 2026-06-21
- Organisation involved
- UDR, Residential property management companies, Landlords
- Product, system or model
- YieldStar, RealPage revenue management software, Algorithmic rental pricing systems, AI-powered revenue management systems
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