The record

Where automated decisions went wrong

Incidents gathered from public reporting around the world. Each one links to the articles it came from. None of it is a finding that anyone broke the law.

Reports people file about their own experience are not shown here and never will be without their agreement. Tell us what happened to you.

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116 incidents closest to “Revinate Marketing” · matched on meaning · public reporting

WF-VT0QB430 Dec 2024

Apple's Enhanced Visual Search raises privacy concerns over default data sharing

Apple's iOS 18 update introduced an 'Enhanced Visual Search' feature that automatically shares encrypted photo data with Apple to identify landmarks. The feature is enabled by default, requiring users to manually opt out, which has sparked privacy concerns. Critics argue it should be opt-in, given Apple's usual privacy standards. The article reports on the feature's design and the resulting debate, not on any specific harm to an individual.

Company involved
Apple
AI system involved
Enhanced Visual Search

5 source articles · read the reporting →

AI-generated travel guides flood Amazon, deceiving customers

AI-generated travel guides are flooding Amazon, allegedly written by scammers using AI to produce generic, low-quality content. Customers who purchase these guides receive poor information and feel defrauded. Amazon claims to enforce content guidelines but many such books remain on the platform.

Company involved
Amazon

8 source articles · read the reporting →

LINAGORA closes Lucie 7B after user mockery

LINAGORA, a French open-source software company, launched a beta version of its large language model Lucie 7B. The model was intended to be a transparent and ethical alternative to big tech AI. However, after users tested it and highlighted its shortcomings, the model was mocked online. LINAGORA subsequently closed the platform to address the issues and collect more data.

Company involved
LINAGORA
AI system involved
Lucie 7B

6 source articles · read the reporting →

WF-GK3GP51 Jan 2024

Good Daily operates AI-generated local news network without disclosure

Good Daily Inc., run by Matthew Henderson, operates hundreds of AI-generated local newsletters across the U.S. that aggregate and summarize news from local outlets. The newsletters use large language models without disclosing this to subscribers, and feature fabricated testimonials. Some readers reported being signed up without their consent. Local news outlets have criticized the network for not driving meaningful traffic and for undermining trust.

Company involved
Good Daily Inc.
AI system involved
Good Daily

3 source articles · read the reporting →

WF-MFXC8G1 Aug 2023

Amazon merchants complain about AI review summaries focusing on negatives

Amazon introduced an AI-powered feature to generate summaries of customer product reviews. Merchants reported that the AI inaccurately highlights negative feedback, even when only a small percentage of reviews are critical. The summaries may exaggerate negative themes, potentially harming sales. Amazon acknowledged the issue and said it is working to refine the technology based on seller feedback.

Company involved
Amazon
AI system involved
AI-powered review highlights

5 source articles · read the reporting →

WF-E48MLU24 Nov 2023

DevTernity conference cancelled after fake women speakers exposed

The DevTernity software developer conference was cancelled after allegations that organiser Eduards Sizovs added fake women speakers to the lineup. Sizovs admitted at least one profile, 'Anna Boyko', was an auto-generated 'demo persona' that appeared on the site by mistake. The conference was scheduled to begin December 7 but was called off after several speakers withdrew. Sizovs denied wrongdoing and said he had fixed the code and written a test to prevent a recurrence.

Company involved
DevTernity

9 source articles · read the reporting →

WF-1RDNU87 Jan 2024

Magic: The Gathering admits marketing image used AI

Magic: The Gathering posted a marketing image and initially claimed it was not created using AI. After community members pointed out AI components, the company admitted the mistake. The image was created by a vendor using AI tools in Photoshop. The company is now evaluating its vendor policies.

Company involved
Magic: The Gathering
AI system involved
Photoshop

10 source articles · read the reporting →

N-Tech.lab's FindFace used to identify St Petersburg metro passengers without consent

Egor Tsvetkov photographed passengers on the St Petersburg metro without their permission and used N-Tech.lab's facial recognition service FindFace to match their faces to public Vkontakte profiles. He published the results in an art project called 'Your Face is Big Data', saying he wanted to show how 'digital narcissism' can lead to stalking. Privacy advocates said the project was ethically problematic because the subjects had not consented and their identities were exposed. FindFace had been launched by N-Tech.lab in February 2016.

Company involved
N-Tech.lab
AI system involved
FindFace

8 source articles · read the reporting →

WF-Y7PFHY1 Jan 2024

Wacom responds to concerns about AI-generated images in marketing assets

Wacom acknowledged that it may have used AI-generated images in US marketing assets for the New Year. The company stated it purchased the images from a third-party vendor who indicated they were not AI-generated, and that it vetted them using online tools that also indicated they were not AI-generated. After community feedback raised doubts, Wacom discontinued the images and is reviewing its processes to prevent recurrence. The company attributed the incident to misleading vendor information and detection tool limitations.

Company involved
Wacom

10 source articles · read the reporting →

EvenUp AI errors in personal injury demand letters lead to scrutiny

EvenUp, a legal tech startup valued at $1 billion, uses AI to draft personal injury demand letters. Former employees revealed that the AI system frequently makes errors, including missing injuries and fabricating medical conditions. The company defends its hybrid approach with human oversight, but critics allege overpromised AI capabilities.

Company involved
EvenUp

6 source articles · read the reporting →

WF-VTF7UV1 Mar 2024

BBC used generative AI to draft Doctor Who promotional emails

The BBC used generative AI technology to help draft text for two promotional emails and mobile notifications for Doctor Who programming. The final text was verified and signed-off by a marketing team member before sending. The BBC stated it has no plans to repeat this practice.

Company involved
BBC
AI system involved
generative AI technology

9 source articles · read the reporting →

WF-9FPGGA31 May 2024

Adobe Stock offers AI-generated images inspired by Ansel Adams, violating its own ethics policy

The estate of Ansel Adams publicly criticised Adobe for offering AI-generated images on Adobe Stock that were 'inspired by' Adams' work, violating Adobe's own contributor terms that prohibit using artist names in prompts. Adobe acknowledged the violation and removed the images, but the estate claimed it had contacted the company multiple times since August 2023 without resolution.

Company involved
Adobe
AI system involved
Adobe Stock

4 source articles · read the reporting →

WF-O8OTB421 May 2024

Eventbrite algorithm recommended illegal opioid sales to addiction recovery seekers

Eventbrite's recommendation algorithm promoted thousands of listings selling illegal prescription drugs like oxycodone and Xanax alongside addiction recovery events. The listings, which appeared in search results and related events, directed users to unlicensed online pharmacies. Eventbrite acknowledged the issue and removed the listings after WIRED alerted them.

Company involved
Eventbrite
AI system involved
Eventbrite recommendation algorithm

4 source articles · read the reporting →

WF-14BFFD28 May 2024

Klarna CEO faces backlash for using AI to halve marketing team

Klarna CEO Sebastian Siemiatkowski tweeted that the company saved $10 million by using generative AI to reduce its in-house marketing team to half its previous size and cut external agency spending by 25%. The post sparked criticism on social media, with commenters calling the remarks 'ghoulish' and highlighting concerns about AI's impact on jobs. Klarna previously laid off 700 workers in 2022 and reduced headcount by 23% by end of 2023.

Company involved
Klarna
AI system involved
Midjourney, DALL-E, Adobe Firefly

6 source articles · read the reporting →

Delta uses AI from Fetcherr for domestic ticket pricing

Delta Air Lines is using generative AI from Fetcherr to determine some domestic flight prices, currently covering 3% of its network with plans to reach 20% by end of 2025. Democratic senators expressed concern that the AI could be used for individualized pricing based on personal data, leading to higher fares. Delta denies using personal data in pricing and states it complies with regulations. No actual harm has been reported.

Company involved
Delta Air Lines
AI system involved
Fetcherr

8 source articles · read the reporting →

WF-7KVN4615 Jul 2024

Sheerluxe's AI fashion editor Reem sparks backlash

Sheerluxe, a women's lifestyle publication, announced the hiring of an AI-generated fashion and lifestyle editor named Reem. The AI editor, depicted as an attractive Arab woman, was criticized for setting unobtainable beauty standards and for not hiring a real person of colour. Sheerluxe later apologized, stating that Reem is an AI-generated image only and not replacing a human role.

Company involved
Sheerluxe
AI system involved
Reem

6 source articles · read the reporting →

Disney, Universal, Warner Bros. sue MiniMax over Hailuo AI copyright infringement

Disney, Universal, and Warner Bros. Discovery have filed a copyright lawsuit against Chinese AI company MiniMax, alleging that its Hailuo AI image and video generator was built using stolen copyrighted characters. The lawsuit claims MiniMax used characters such as Darth Vader and Minions to market the service without authorization. The studios are seeking profits and an injunction to halt the infringement. MiniMax has not responded to the allegations.

Company involved
MiniMax
AI system involved
Hailuo AI

7 source articles · read the reporting →

Thomson Reuters wins copyright lawsuit against AI startup Ross Intelligence

In 2020, Thomson Reuters filed a copyright lawsuit against legal AI startup Ross Intelligence, alleging that Ross reproduced materials from its Westlaw legal research service. In February 2025, a US District Court judge ruled in Thomson Reuters' favor, finding that Ross infringed copyright and that fair use did not apply. Ross Intelligence had shut down in 2021 due to litigation costs.

Company involved
Ross Intelligence
AI system involved
Ross Intelligence

4 source articles · read the reporting →

PimEyes facial recognition search engine identifies individuals from public photos

PimEyes, a Polish facial recognition search engine, allows users to upload a photo and find matching images from across the internet. The system scrapes billions of photos and creates biometric profiles without consent. A banker named Dylan (pseudonym) discovered that an old party photo of him was found by the system, potentially outing his private life. Privacy advocates and platforms like Instagram and YouTube are taking action against PimEyes, alleging violations of the GDPR.

Company involved
PimEyes
AI system involved
PimEyes

6 source articles · read the reporting →

ChatGPT 4o image generator used to create fake receipts

ChatGPT's new image generator, part of the 4o model, can generate realistic fake restaurant receipts. Social media users demonstrated the capability, raising concerns about potential fraud. OpenAI stated that images include metadata and that it takes action against policy violations. The company defended the feature as allowing creative freedom.

Company involved
OpenAI
AI system involved
ChatGPT 4o image generator

5 source articles · read the reporting →

WF-2CXT6S1 Jan 2018

SEC charges YouPlus and CEO with defrauding investors

The SEC charged machine-learning startup YouPlus and its CEO Shaukat Shamim with defrauding investors. Shamim allegedly made false statements about the company's revenue and customer numbers, including providing falsified bank statements. The scheme unravelled when Shamim confessed to investors that the company had earned less than $500,000 and had only four paying customers since 2013. The SEC is seeking permanent injunctions, civil penalties, and an officer-and-director bar.

Company involved
YouPlus
AI system involved
YouPlus machine-learning tool

1 source article · read the reporting →

Model Kanchan Nagar sends legal notice over deepfake ad by Yatra Online

Kanchan Nagar, a professional model, issued a legal notice to the Advertising Standards Council of India (ASCI) after Yatra Online Limited allegedly used an AI-generated deepfake image of her face in an advertisement without her consent. The advertisement, published in a national daily, bore a striking resemblance to Nagar's image. Nagar called for regulatory intervention to address the misuse of deepfake technology in advertising.

Company involved
Yatra Online Limited

3 source articles · read the reporting →

LinkedIn Used by Foreign Spies with AI-Generated Photos to Target US Officials

Foreign intelligence operations created fake LinkedIn profiles with AI-generated photos to connect with US politicians, lobbyists, and government officials. The fake accounts, such as 'Katie Jones,' sent connection requests to gain credibility and access. LinkedIn removed the account after being contacted by the Associated Press, but the platform remains vulnerable to such espionage tactics.

Company involved
LinkedIn

1 source article · read the reporting →

WF-MEW46K24 Dec 2014

Facebook's Year in Review shows grieving father dead daughter's photo

Eric Meyer, whose daughter Rebecca died in 2014, was shown a 'Year in Review' from Facebook featuring her picture with the caption 'It's been a great year!'. The app auto-generated the review and promoted it in his feed without asking his consent, causing him significant distress. Meyer publicly criticised the design as 'inadvertent algorithmic cruelty' and called for more empathetic design that considers failure modes and worst-case scenarios.

Company involved
Facebook
AI system involved
Year in Review

3 source articles · read the reporting →

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